Clara Bae & Christian McDow
Name calling is directly used to show that Galaxy is better than Apple by showing and mentioning the Apple company. The ad shows variety of news articles or tweets talking bad about Apple and about how they're trying to become like Galaxy. Name calling is used to compare products of the two company, clearing stating that their products are better.
Testimonial and Bandwagon
The propaganda technique: testimonial, is being used to support the ad because they got Michael Jackson to be in their commercial to help persuade people to buy it. When people see a popular, cool person like Michael Jackson in a commercial and he's advertising a product it makes people feel like they should follow along in the trend. The propaganda technique: bandwagon, is being used to support the ad because when people see a trend or a famous icon in a commercial drinking Pepsi, it encourages people to be apart of the trend. Just because it's Michael Jackson it makes people want to be in the movement as well.