Sponsored by Google


After two months of taking SWAT on the road, our December SWAT will return to the Big Apple just in time for New York to bask in the glow of the Holiday Season.

Our host this month is Google, who will be hosting from their offices at Chelsea Market, located on 9th Avenue, between 15th and 16th Streets. Attendees can enter through the main Chelsea Market entrance on 9th Avenue, and take either the elevator immediately to the right, or the metal staircase behind the security stand. Guests should head to the 2nd Floor Google reception area to check in.

Thursday, Dec. 18th, 9am

75 9th Ave

New York, NY


  • Breakfast/Registration - 9:30am
  • General Session - 10:00am
  • Networking Lunch - 12:00pm
  • Closing Remarks - 1:00pm


There are three hotels in the area near Google that are recommended, should you need to stay overnight prior to attending SWAT:

The Dream Hotel

The Maritime

The Standard

Please note: we have not made arrangements for rooms at any of these hotels. Should you need to reserve a room, please contact your hotel of choice directly.


Attendees can use the Icon Parking Garage located on 15th Street between 9th & 10th Avenue. There is a $30 flat rate for any 12 hours. Attendees will need to get their parking stub validated at the Google Reception desk in order to get this rate.