Second breakfast

Google Analytics


Ben and I have been working for a while on making our Analytics tracking more robust and learning a bit more about how to manage the tags and accounts as we go.

As well as a chance for us to tell you what we've been up to, I'd love to hear from you about how you use, have used, would like to use Analytics.

Wednesday, Aug. 6th 2014 at 9:30-11:30pm

Slimming World, Alfreton, United Kingdom

Room TBC


  • Introduction
  • Brief "behind-the-scenes" at our new set-up
  • Reporting "views"
  • High-level look at the reporting interface
  • Group discussions
  • What's next?

What you'll need to bring...

Could you all please spend no more than 30 minutes having a look at Analytics and come equipped with the following:

  1. 2 facts that you have found out from Analytics that you found fascinating or were surprised you could see, for good reasons or otherwise.
  2. 2 reports that you would like to show and tell because you think they’re useful and or clever - feel free to show off a bit
  3. 2 questions about the website that you would like our Analytics to be able to tell you – if you already know where to find all the answers you need then bring 2 more reports please.

For 1 & 2 I’d really like it to facilitate a group exploration of the accounts and prompt discussions. For number 3, we may learn how to do these together, maybe someone in the team knows that answer them or we might have to take them away for investigation. Either way, we’ll be learning as a team.

I’ll bring along one of the monthly reports that I send to Rebecca & Jan so that we can see what’s included and if there’s anything we think we should add.