2015 Year In Review

Sports & Entertainment Marketing - Nikhil Mehra

Three Companies that marketed themselves the best

1. Adidas was one of the most successful companies in 2015. They managed to sign NBA superstar James Harden to a 10 year sponsorship deal, as well as release some of the most popular shoes made by signee Kanye West

2. Amazon has always been up there in self promotion. Delivering anything from groceries to men's fashion, Amazon brought in a total of $88.8 Billion in revenue

3. Another company that marketed themselves very well in 2015 was Starbucks Coffee. With their marketing beginning at the end of 2014 into the beginning of 2015, their profit increased by 5% in the first quarter of 2015.

Best Products of 2015

1. IPhone Case Charger - Able to take your phone on the go and charge it

2. Google Glasses - Access the internet without even having to use your hands

Worst Products of 2015

1. Samsung Galaxy Edge - Horrible compared to the IPhone, many glitches and lag

2. Apple Watch - Too much of a stretch right when the IPhone 6 came out

Top Movies and how they were marketed

1. Creed was a very successful movie in 2015. The recreation of the franchise "Rocky" was a big success, as they drew in all the old fans, and helped create a amazing feeling of nostalgia.

2. Furious 7 was another great movie in 2015. In the wake of the death of Paul Walker, the creators of the Fast and Furious franchise helped make the perfect ending to a iconic franchise, with adding a tribute to a great actor

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Top Music Artists of 2015

1. Drake - as a already iconic figure in the Hip Hop scene of music, Drake took his legacy to another level with the releasing of an earlier mix tape "if you reading this its too late", as well as a collaboration mix tape later on in the year "what a time to be alive".

2. J. Cole - With much hype coming from his last album Born Sinner, J. Cole's drop of "2015 Forrest Hills Drive" set fire to his attention around the world. Widely regarded as winner for album of the year, J. Cole seems to have had one of the greatest 2015's.

Top NBA Players of 2015

1. LeBron James

2. Kevin Durant

3. Stephen Curry

4. Russell Westbrook

5. Chris Paul

6. Anthony Davis

7. Tim Duncan

8. Blake Griffen

9. James Harden

10. Dirk Nowitzki

New Year's Resolutions

School - Pay more attention to academic success with college coming up


Health - Eat less unhealthy food when I have the choice


Family - Try to attend more family gatherings to connect with every part of my family