the four p's
by Stanton smith
Product
The product is important because this is what you are selling. this is what the people want. so it is important
Price
The price is the re tale price and the discount and the amount you charge you charge the person
place
distruction. how do they get there product when they get it. do they have to go get it or do they ship it to you and all that is about place.
promotion
making a sale call. answering a email. all of the things are promotion.