Marketing Concepts for Sundance Channel
Rise of the Rockstar Teacher
When 14,000 screaming fans fill an outdoor theater to listen to a Harvard professor, clearly something new is going on...
Dream School MOOC
Udacity's free Computer Science 101 online course, with an enrollment of over 300,000 students, is the largest MOOC to date.
Online Masters Degree from Ga Tech for $7,000
The Georgia Institute of Technology, Udacity and AT&T have teamed up to offer the first accredited Online Master of Science in Computer Science (OMS CS) that students can earn exclusively through the Massive Open Online Course (MOOC) delivery format and for a fraction of the cost of traditional, on-campus programs.
Concept: TEDed Alliance
Bill and Melinda Gates Foundation Teachers Award
Get College Credit for Dream School Online Courses
Imagine how powerful it could be for students to take a Dream School online class and be able to earn college credit for it. Its possible thru CLEP.
The Rise of the Portfolio vs. the Credential
Dream School graduates in certain disciplines like software are almost assured a job.
App Academy is an intensive 10 week, web development course in San Francisco.
The student only pays the tuition if they find a job as a developer after the program.
The first batch graduated in September 2012. 93% of the 40 initial graduates got offers or are working in tech jobs now at an average salary of $83,000.
Pearson Alliance / Dream School Publishing Deal
The world's largest education company and publisher is always looking for fresh content.
Dream School ebooks, webinars etc could all be funded and promoted by Pearson.
Branded Education - Leverage the Sponsors
Theme Based Learning
In 2011, a new sports themed charter school open in Manhattan, in partnership with ESPN Magazine.
Peapod Adobe Youth Voices Music and Multimedia Academy
Peapod Adobe Youth Voices Music and Multimedia Academy is a collaborative effort between the Peas' Peapod Foundation and the Adobe Foundation.
Fabrica: Benetton’s Communication Research Center
Fabrica is not just a school, advertising agency or university. It is an applied creativity laboratory, a talent incubator, a studio. Young, modern artists from all over the world develop innovative projects and explore new directions in communication, design, music, film, photography, publishing and the Internet.
10 Week Software Developer Bootcamps are Launching at a Furious Pace
Conde Nast College of Fashion and Design
Launched in January 2013, and based in Central London, the Condé Nast College of Fashion & Design will establish itself as an important starting point for those who want to be tomorrow’s stars of the fashion industry.
With outstanding resources, leading-edge facilities and access to experts from the worlds of fashion, style and luxury, the College will prepare its students to work in all areas of this exciting and innovative industry.
IBM Smarter Planet
Curtis Jackson Music Entrepreneurship Institute
We have created an online entrepreneurship school that could easily be rebranded for 50. The media and free press this could generate at the launch of the TV sow would help drive viewership and web traffic to the DreamSchool.com
Sample CurriculumCase Study: Berkelee School of Music
Channel 1 as Promo Vehicle
Dream School is Here Outdoor
Outdoor Ads are Educational
Guided audio walking tours that educate the listen about the city they are in could be really cool (see example below)
We could also incorporate listener technology to send educational and interesting facts to people in different locations
Embed Extra Content into the TV Show
By promoping viewers to install the Lisnr app on their mobile devices, they'll be able to unlock exclusive additional bonus education content from the TV show.
Lisnr only 'hears' the ultra-sonic frequencies embedded in Lisnr-enabled tracks. Once this frequency is picked up by your phone's internal microphone, you'll receive a push notification if any content has been unlocked.
Mobile Dream School Outdoor - TED Alliance
Email Blast the 2 Biggest Teachers Unions
The American Federation of Teachers (AFT) is the second largest union with nearly 1 million members.
Rockstar Teacher Contest
Check out this example: