Promotional Advertising

Promotion Advertising is

Advertising designed to increase sales of a specific product or service

Advertisers can use the concepts or pathos, ethos and logos to persuade someone to buy.

Real Life Examples

1. Gatorade shows a famous athlete drinking it to show that is 'popular'.

2. Nike will show a famous athlete wearing its shoes showing that it's a trend and popular.

3. NASCAR drivers car's show lots of different companies' logos to advertise their products and show that famous drivers use them.