Asian Business Cultures

Sam Winters

Introduction to Asia assessment questions

1. C

2. B

3. C

4. D

5. B

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Central Asia

1. Business practices in Kazakhstan differ from those in the U.S. in that meetings don't usually have a set end time, there is lots of "small talk" before business talk occurs, and communication is not direct.

2. Dressing informal is considered insulting.

3. Business cards should be translated into Russian on the other side.

4. The two primary religions in Kazakhstan are Islam and Orthodox Cristianity

5. In Kazakhstan, handshakes are more gentle, and men do not always shake women's hands

6. When eating in Kazakhstan, turn your drink bowl upside down when you are done drinking, and leave food on the plate if you are done eating.

Eastern Asia


Do: Make appointments well in advance, be on time, use face-to-face communication as much as possible, use black and white visuals

Don't: intertwine business and socializing, show emotion, be late

2. Be careful about the colors you chose to wear because colors have distinct meanings in China.

3. In China, green is associated with environment and nature, and blue represents spring or immortality.

4. When exchanging business cards, remember to exchange business cards after the meeting, translate the card to Chinese on one side, print in gold ink, use both hands when giving out a business card, look carefully at their business cards, and do not automatically put away their business card.

5. China primarily imports machinery, oil, mineral fuels, medical equipment, organic chemicals, and copper.

6. Chinese men often look toward the ground when greeting someone.

7. Chinese dinner etiquette includes being punctual, removing shoes before entering someone's house, using chopsticks, waiting to be seated, not eating until the host eats, and not eating the last portion of food.

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Southern Asia

1. Four common business practices in India are making meetings in the late morning or early afternoon, small talk before business discussions, not showing anger, and exchanging formal titles in introductions.

2. Indian exports include gems, petroleum products, and textiles.

3. At the time of the presentation, the U.S. was India's biggest export partner.

4. Do not shake hands with the opposite sex.

5. Show you are done eating by leaving food on the plate.

Southeastern Asia

1. Business practices in Thailand that differ from U.S. practices include not sitting until being told to do so, and translating materials into Thai.

2. Thailand business cards should be exchanged after greeting, translated into Thai on one side, given to the person with the Thai side facing them, and should be carefully reviewed before being put away.

3. "The Wai" is a greeting in which you bow and press your hands together near the chest.

4. While eating dinner in Thailand, eat with your spoon in your right hand and your fork in the left, leave food on the plate to signal you are done, and never leave rice on the plate.

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Western Asia

1. In Turkey, avoid doing business in July and August and during Ramadan

2. When negotiating in Turkey, good presentations are crucial to persuasion, trust is crucial, long-term relationships are important, and patience is critical.

3. Turkish greetings are usually to the eldest first and may include one or two kisses on the cheek.

4. In Turkey, personal space is very limited and it is impolite to move away.


1. The proper greeting in Japan is to bow, then shake hands.

2. The highest ranking person sits at the head of the table furthest from the door. Always wait to be seated.

3. Be very attentive while others are talking.

4. Accept invitations for social outings after meetings whenever possible. During negotiations have a conservative demeanor and never act arrogantly or abruptly.

5. Dress is very formal, such as suits.


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