South Australia at SXSW 2016

Prepared by - February 17, 2016

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South Australian Urban Vineyard at Palm Door

Evening Reception: Thursday March 10, 2016 | 6:00-9:00pm

Hosted by the Premier of South Australia, 200 guests will attend including high-level dignitaries from international, U.S. State and Local Government, and Higher Education organizations, business contacts from Austin’s investment, start-up, entrepreneurial and creative communities.

Daytime Trade Show: Thursday March 10, 2016

Trade–focused seminar hosting 50 guests in theatre-style seating, followed by walk-around trade wine tasting. Guests will include wine retailers, importers and distributors, food and wine journalists and opinion leaders.

Event Planning Proposal Includes

  • Concept development
  • Supplier selection
  • Management including bump in/bump out scheduling
  • Entertainment sourcing
  • Dedicated event planner / venue liaison


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South Australia is The Open Door: Creative. Innovative. Industrious.

The venue will be transformed into the image of an iconic vineyard landscape to create a premium rustic urban vineyard or cellar door experience. Our goal is to transport a little piece of South Australia to Austin and create a magical space. The venue theming will carry from daytime to the evening event.

By leveraging the Sister-City partnership with Austin, the purpose of the event will be to communicate the South Australian story to key influencers to create a sense of warmth and hospitality.

Both day and evening events will provide a beautiful showcase for South Australia's premium wine and welcoming hospitality. The food will reflect South Australian products incorporated into the menu.

The evening may also be used as a potential opportunity as the international launch of Adelaide, South Australia joining “the Great Wine Capitals” Global Network.

Your guests will be enchanted and welcomed by the vision of South Australia they get to experience.

Budget Estimate

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Please note that this budget is an estimate and that many vendors charge additional fees during peak times like SXSW that can be neither predicted nor avoided. Those surcharges, should they occur, will be conveyed before approval of scope of work.


We have put together successful events for corporations, universities, and startups. The events and venues vary in size and scope, but the one thing in common is that they are all carefully designed and executed.

We have a working relationship with Palm Door, your venue of choice for SXSW 2016. And with your event taking place three weeks from today, we can get to work right away designing, organizing, ordering and perfecting everything so that every aspect of your event can be amazing.

While this proposal is a scope of work based on the creative brief, we are a bespoke event planner and will work with you to tailor your event to the specifications you desire.

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