Brock Johnson

The good thing about bad reviews on Amazon is that they

How to Handle Negative Amazon Reviews

Selling products online can be a very lucrative venture. The main thing a business owner needs to do to have success with this undertaking is choosing the right medium to sell their products. One of the best options people have when it comes to selling products online is using the power of Amazon.


When selling products on Amazon, a person will have to deal with consumers on a regular basis. If a consumer has an exceptionally bad experience with an Amazon seller, they will generally leave a negative review. Here are some of the things a seller needs to do when confronted with a negative review from an unsatisfied customer.


Reach Out To the Customer


One of the best things a seller can do when trying to combat negative reviews is to reach out to the customer. Often times, a customer who has had a bad experience will be open to a resolution. Leaving a bad review on a product listing can affect a seller’s ability to attract new business.


The good thing about bad reviews on Amazon is that they can be taken down by the person who posted it after the fact. Treating the customer with respect is a great way to earn their trust. Once a seller knows what a customer needs to resolve their issues, they can work on getting the bad review removed.


Drown Out Bad Reviews With Positive Ones


There will be situations when a person who posts a bad review will not be responsive to the resolution a business owner has offered. In situations like this, a seller will need to cut their losses and focus on other ways to handle bad reviews.


Encouraging people who have had a positive experience with a seller is one of the key pieces of advice online entrepreneurs like Brock Johnson give out. The more positive reviews a seller has on their listings, the easier they will find it to attract new consumers.


Over time, a seller on Amazon will be able to develop their own strategies for handling bad reviews. Reading the blogs written by entrepreneur Brock Johnson is a great way to learn how to deal with disgruntled customers with ease.