The Goddess of Victory in Greek Mythology
Nike, the greek goddess of victory was one of four children of the titan god of war pallas. Most people recognize the name Nike in association with the popular shoe brand. This isn't a coincidence. The founder of of the company Nike chose the name purposely for the company because of its association with victory in sports. Everything about the branding of the company comes from the mythology of Nike , the goddess of victory.
The connection between Nike the greek myth and Nike the company is that the myth was a goddess of victory and the founder of the company Nike was inspired and made the company strive for victory in sports.