Android App Revolution
The Mobile App
Mobile messaging apps are already out gaining subscribers compared to major wireless States. All of this represents a golden opportunity. Messaging Apps will reach 1.5 billion users next year and become a promotional juggernaut for digital and consumer electronic goods, Flurry predicts.
Facebook for instance offers a platform for developers to churn out mobile apps quickly.
These apps can appear as "suggested apps" in mobile facebook feed targetting certain demographics . users can download this app, log in with there facebook credentials and have purchase order fields automatically filled out.
Even the muddy mobile web versus native app platform debate is starting to clear up , as standards and mobile platforms have emerged as winners thus reducing fragmentation and and uncertanity. Speaking on an App nation panel, Mark young, vice president of strategy and business development at NBC universal says he's splitting development efforts equally between iOS, Android and HTML's.