MARTHA STEWART
By Maci Watrous
All About Martha
Name: Martha Helen Stewart
Date of birth: August 3, 1941 (75 year old) in Jersey CityBusiness: Martha Stewart Living Omnimedia
-Merchandising and media company
Martha was born into a family of 6 siblings where she discovered her passion for television and advertisement by being a model at the age of 13. She attended Barnard College in Manhattan where she met her husband and had her daughter. They decided to restore a 19th century home where she discovered her liking of remodeling, home design, and gourmet cooking. Soon, she opened a catering business that grew wildly popular. Within one year, Martha Stewart Inc. was at $1 million dollars serving celebrities and cooperations. Form here, her business flourished into Martha Stewart Living Omnimedia.
INCLUDES:
-Martha Stewart Living and Wedding magazines
-PBS Cooking shows
-Wide variety of branded everyday life and home decor/items
-MSLO (Martha Stewart Living Omnimedia) was so popular in its time (around 90s) different retail companies requested to buy MSLO for $353 million.
-Within the first two years, MSLO already was valued at 2 billion bollards.