Super Bowl Commercial Preci

Sean Kim

The All-New 2016 Toyota Prius The Longest Chase GoPriusGo Toyota

In the Toyota commercial, Toyota promotes adult drivers to buy a Prius because its fast and safe for the drivers. Toyota illustrates that a Prius is a safe car by showing the audience that it tell the drivers to brake when they are distracted, fast enough to get away from the police, and shows how cool it is to have a Toyota Prius. Toyota uses humor in order to advertise their car to show the audience how safe of a car it is and what is like to have the new Prius. The company targets middle aged men who are looking for a new car with a humorous tone to catch their attention.