Ray Kroc

The Innovator

His Famous Words

"If I had a brick for every time I've repeated the phrase Quality, Service, Cleanliness, and Value, I think I'd probably be able to bridge the Atlantic Bridge."

His Life Line and Family

Hometown: Oak Park, IL

Born: October 5, 1902

Died: January 14, 1984, San Diego, CA

Family Background: Born from Czech Republic (no names for his parents)

Industry he worked

He worked in the Fast Food and service restaurant industry, which is McDonald's.

His Major Accomplishments

  • He met Walt Disney when he was a ambulance driver during WW1
  • He received a job as a milkshake machine salesman to get involved with McDonald's (started in San Bernardino, California)
  • His biggest accomplishment of all the others is the buying of McDonald's in 1961 which would eventually become an empire
  • Became the president in 1955
  • Then the role of senior chairman in 1977 after leading past Burger King
  • Established a family friendly establishment
  • he also kept the assembly line which was instilled by the McDonald brothers
  • having over 7,500 locations and being worth $8 billion
  • himself being worth at $500 million


McDonald's was started by assembly line which helped improve the quality of their food. Ray invented a university to help- new employees train for his business, which it helped improve experience and quality of the food.

How its changed our lives

This product has changed the way we live by changing the word "fast food" to a whole new level. If you had a tough day's work your probably not going to make dinner you would have someone else make it for you. It has taken over our lives on how tasty the food is and making you want it even more which can be really bad for you.

We couldn't live without it due to how big and massive McDonald's really is at a global stand point.

Yes, we do take it for granted way too much.

New Innovated products since Ray Kroc

  • Desserts
  • Breakfast
  • Happy Meals
  • Salads
  • Delivery in 18 countries
  • Quarter Pounders
  • Filet-o'-Fish
  • Big Macs
  • Dollar Menu

Educational Background

He went to Oak Park and River Forest High School

  • dropped out at age 15
  • not big in education
  • he said this about education: "Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent."
  • Never went to college

Ray Kroc's Reason for Success and Inspiration

He became a successful entrepreneur by taking an already successful business and driving it to its full potential by expanding to more regions by buying up land and became the landlord to eager franchisees and also introducing national advertising and making it grow even faster.

He was very interested of customer satisfaction and the quality of his product which he always was trying to achieve.

He was inspired by trying to make a product better than it already was.

His worthiness and qualities

He made a billion dollars 22 years after buying it for 2.7 million dollars in 1961

The qualities Ray Kroc had were ambition in making new products even though they didn't always work he kept going and striving for even more. Also, he had passion in what he did and that the customer was first in his mind

Ray Kroc: The Leader

Kroc is a great leader by leading his employees to make the best product and nothing lower than that.

His qualities and traits align with what they've done professionally by the assessment we took in class.

My Opinion

I admire what Ray Kroc did and I have similar interests to create my business and maybe buy one of my own

If I ventured on my own I would invent a product that can help around the house like a cleaning robot with people that can't do it that are handicapped or such. I would improve other people's lives by helping others that really need it.


Ray Kroc also bought the San Diego Padres in 1974 to help the team's terrible years