Lori Greiner

American inventor, entrepreneur, and television personality

What is she known for?

Lori Greiner started with one idea and turned it into a multi-million dollar international brand. She is now one of the best inventors of retail products, having created over 400 products, and holds 120 U.S. and international patents. She is a well-known celebrity personality on QVC-TV, she has hosted her own show, Clever & Unique Creations by Lori Greiner, for over 16 years. She joined the panel of the ABC television show Shark Tank in 2012. Various media reports have called her the “warm blooded shark.” So far, Greiner’s most successful transaction on the show – a “ReadeRest” eyeglasses holder – earned sales of more than $3 million.


She is known for creating some of the most popular jewelry and cosmetic organizers of her time. Her inspiration comes from her passion to bring happiness to people by making their everyday lives easier. Her products are sold on QVC and in retailers across the U.S. and in Europe.

Getting started

She was born on December 9, 1969 in Chicago, Lori Greiner earned a bachelor’s degree in Communication with an emphasis on Journalism, Television and Film. After briefly considering a career in journalism, she focused her efforts on the consumer products field. Greiner’s first patent – a plastic organizer for jewelry that held up to 100 pairs of earrings – created more than $500 million in sales for the Home Shopping Network.

Her insparation

At the time she had her first product idea,

she was reading scripts, writing plays and

selling costume jewelry on the side. That side business is what

inspired her to create something that would

neatly display her jewelry.

Random facts

What do you love most about what you do?

Making people happy, whether it's a product they enjoy that makes their life better and easier or a new entrepreneur that I'm helping and their family.

Is there anything you dislike about what you do or about your industry?

I dislike when other companies knock off my products or other people's products.

Under what conditions do you best generate ideas?

On the airplane, when no one is around and I can be free to think and not be disturbed by a phone or any interruptions.

Are business decisions for love or for money?

I'm driven first and foremost by what's my passion. I think that if you love what you do, you're successful at it and everything else falls into place.