Speaker, Audience, and Purpose

Sara Smith

Questions that are commonly asked:

  • What is it?
  • When do you use/do it?
  • How do you use/do it?
  • Why do you use/do it?


  • Speaker is the voice that tells the story.
  • You use speaker when you are writing or creating anything so you know what kind of voice is going to be heard (i.e. a fictional character, or a professional speaker).
  • When using speaker you have to find the attributes and the influences of that speaker.
  • You use speaker so you can figure out the influence for the meaning of any piece of work.


  • The audience is the group of readers, watchers or listeners that the speaker is targeting.
  • You use audience when writing a piece so you know exactly what to write and who you're writing it to.
  • You figure out who you are going to target when getting your message across so you can write your piece.
  • You use audience so you can figure out how and why to write your piece/text.


  • The purpose is the reasoning behind the text. It tells the reader what to expect in the paper and what the specific focus will be.
  • You use it when you need to create what the audience will be focusing on.
  • You use purpose so you can create a thesis or a logical argument.
  • You use purpose when you want to make your audience think or do something as a reaction to your piece.
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