By Chris Gutierrez
What are the Millenials?
Millennials are the generation born between 1982 and sometime in the early 2000’s. Millennials grew up in an electronics-filled and increasingly online and socially-networked world. They are the generation that has received the most marketing attention. As the most ethnically diverse generation, Millennials tend to be tolerant of difference.
Millennials, the cohort of Americans born between 1980 and the mid-2000s, are the largest generation in the U.S., representing one-third of the total U.S. population in 2013
With the first cohort of Millennials only in their early thirties, most members of this generation are at the beginning of their careers and so will be an important engine of the economy in the decades to come.
The significance of Millennials extends beyond their numbers. This is the first generation to have had access to the Internet during their formative years.