INTERNATIONAL EXECUTIVE PROGRAMS

@ IE Business School

PROGRAM OFFERING SPRING/SUMMER 2014

SKILLS DEVELOPMENT

Innovative Leadership

7th - 9th April 2014

Executive Negotiation Workshop

5th - 8th May 2014

Communication Skills and Public Speaking Workshop

26th - 28th May 2014

Leading Project-Driven Organizations

26th - 28th May 2014

FINANCE

Corporate Finance

19th - 21st May 2014

Venture Capital

2nd - 4th June 2014

Private Equity

5th - 6th June 2014


SPECIALIZED MANAGEMENT

The Digital Tourism Business

26th - 29th May 2014

Effective Management for Security Professionals

3rd - 6th June 2014

The Global Renewable Energy Business

23rd - 27th June 2014

AUTUMN 2014 - REGISTER NOW


China: An Inside View

23rd - 26th September 2014


Management Fundamentals for Scientists and Researchers

October 2014 - March 2015

FEATURED PROGRAM - THE DIGITAL TOURISM BUSINESS

The new consumer - traveller is becoming extremely digital in every stage (dreaming, planning, booking, feeling, sharing, reviewing) of their travel experience. Over 50% of internet users and travellers get inspired looking at pictures and comments online. Paid media campaigns for travel companies have the best conversion rates in social networks. In addition, over 70% of digital travellers review videos and opinions before making their final decision. These trends, among others, mean that the travel enterprise with customer centric digital strategies have a unique opportunity to understand, build, service and sell more effectively to the new connected consumer.

Those interested in the tourism sector will be impressed with the new Digital Tourism course of IE. Expertise of tourism professionals, digital experts and SEGITTUR's vision has been key in designing the course. It will provide the right mix between innovation, practical cases, analytics and methodologies. This course pursues an academic experience where learning and networking are overwhelming. Spain is the perfect host for this kind of program, being home of UNWTO, FITUR, and some of the biggest players in the tourism sector


Kevin Sigliano - Program Director of The Digital Tourism Business & Partner of Territorio Creativo


Register Now

26th - 29th May 2014

Price: €4,500


For more information:

karolina.cintron@ie.edu

+34 91 568 96 69

INTERNATIONAL EXECUTIVE NEWS

In January, IE Executive Education celebrated the 1st edition of Islamic Finance in partnership with the King Abdulaziz University and the Saudi-Spanish Center for Islamic Economics and Finance. Executives travelled from around the world to attend the 4 day program in the city of Jeddah, made up of seminars and visits to the most important financial institutions in Saudi Arabia. A big thank you to all of the staff and participants who collaborated, we’re already looking forward to the next edition!
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