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Creative Marketing Portfolio
An accomplished creative marketing leader with 20 years
of experience in creative direction, advertising and brand
identity. Known for proven success with creative solutions.
• Creative Direction
• Brand Development
• Expert Computer Skills
• Project Management
• Retail Merchandising
• Expert Design Skills
• Creative Team Management
• Marketing Solutions
• Expert Adobe CS5 Skills
H&R BLOCK, KANSAS CITY, MO
SR. MARKETING MANAGER
H&R Block, a Fortune 500 company, has 12,000 retail offices in the U.S. and 1,400 locations in Canada, Brazil, India and Australia. The company employs 130,000 associates with annual revenues exceeding $4 billion.
• Developed POS advertising, merchandising materials for 12,000 retail offices.
• Manage a team of designers to support company and franchise marketing materials.
• Launched and managed a domestic and multi-cultural local marketing system.
• Manage corporate brand guidelines, positioning and attributes.
• Led the marketing creative for 100,000 independent field associates.
HOUSE OF LLOYD, KANSAS CITY, MO
Specializing in home decor, this was the largest direct selling company in the U.S. with annual revenues of $400MM.
• Managed a team of designers to support marketing materials.
• Managed the production of catalogs, displays and sales collateral.
• Created advertising loyalty programs for operations in the U.S., Canada, and Mexico.
UNIVERSITY OF KANSAS, LAWRENCE, KS
B.S./VISUAL COMMUNICATION, MARKETING