Years in the making, our breakthrough mascara delivers dramatic length and definition, plus the confidence of safer beauty provided by our unparalleled Ingredient Selection Process. Conditions lashes while you wear it, with organic oils and shea butter. The easy-control precision brush ensures clean application without smudging, clumping, or flaking.
Find out which three Beautycounter products we recommend for removing your eye makeup, including our new Lengthening Mascara. Choose the product that best suits your skin! My personal favorite is the Cleansing Balm. #100Lashes http://www.beautycounter.com/know-everything/how-to-remove-mascara/
Right On Target
"Beautycounter’s mission is to 'get safer products into the hands of everyone'—and partnering with Target is a huge step forward. 'This limited-time partnership furthers our mission,' says Gregg Renfrew, Beautcounter’s founder and CEO. 'We are committed to leading the movement for better beauty product safety by putting safety and performance first.'" viaWell+Good