Classical Conditioning

By: Dasha Williams & Erika Lotharp

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Secondary because if you really get it you'll fall in love.
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Budweiser tried to get people to buy there product by using cute animals.
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Weve observed that this product on this commerical is more for the women audience than the men. Primary reinforce.
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Mcdonalds is a positive reinforcement because the little girl was sad and having a bad day, then Ronald Mcdonald came and made her happy.
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continuous reinforcement once you see the commercial you would want to and get a salad