Private Label Update: 9/3/2013

Team News

Today is Amber Youngblood's first day at ModCloth! She is joining us as a Technical Design Assistant. Amber, welcome to the team, we are so excited to have you!

Private Label Styles

Check out Bea & Dot and Myrtlewood on the site today! Both brands are now customer-facing!


The Elegant and Intelligent Skirt, Cafe Cutie Skirt, and Pastime and Present Dress all received first reviews this past week - check it out!

Private Label Top Sellers

1. Windy City Dress

  • Last week sales: $8,318.72
  • Last week sell-through: 11.3%
  • Last week unit sales: 128
  • On hand units: 1,010
  • Return %: 32.2%


2. Heart and Solar System Dress

  • Last week sales: $4,349.42
  • Last week sell-through: 35.4% - AWESOME!
  • Last week unit sales: 58
  • On hand units: 106
  • Return %: 20.7%


3. Work to Play Dress

  • Last week sales: $3,839.20
  • Last week sell-through: 59.7% - AWESOME!
  • Last week unit sales: 80
  • On hand units: 54
  • Return %: 8.1%

4. Coffee Shop Cutie Dress

  • Last week sales: $3,739.56
  • Last week sell-through: 7.0%
  • Last week unit sales: 44
  • On hand units: 587
  • Return %: 4.6% (recent launch)


5. Bliss is the Life Skirt

  • Last week sales: $3,464.45
  • Last week sell-through: 27.2% - GREAT!
  • Last week unit sales: 55
  • On hand units: 147
  • Return %: 3.6% (recent launch)