2015 Year In Review

By Brody Barrett

Top 3 Marketers of 2015

1. Red Bull

They have a successful tactic of hosting extreme sports events. This tactic takes the company around the world, giving them more exposure.


2. Dunkin' Donuts

The expansion of their menu earned them many more global customers.


3. Nike

The success of their carefully chosen sponsors has helped them grab the attention of customers.

Two Best Products of 2015

1. Samsung's LED Flip Wallet

It is one of a kind, and the features seem to be very helpful.


2. August Smart Lock

The product is very innovative, and can improve the safety and efficiency of your home.

Two Worst Products of 2015

1. Innerly's Smart Pendant

The product is inefficient, and lacking a camera.


2. Sony Walkman NW-ZX2

Portable music players are unnecessary at this time; common smart phones can serve the same purpose.

Two Best Movies of 2015

1. Star Wars: The Force Awakens

Disney took advantage of the nostalgia and craving many Star Wars fans felt towards their franchise. Through a series of planned events, kids' toys, and a video game release, the company managed to gather up a massive amount of hype for their new movie, possibly the most I have ever seen. Also, the amount of secrecy that surrounded the movie until the release date increased the interest many people had in the movie.


2. The Martian

This movie's release was very well timed, the public's interest in Mars, such as possible expeditions to the planet in the future, has been increasing over the past couple years. It's been well known that NASA has been exploring the characteristics of Mars, and maybe even planning on sending an astronaut to the planet (in 20 years or so).

Two Best Musical Artists of 2015

Drake

Drake's marketing strategy is clever; he releases his music to the public in a way that feels more personal to the fans. He does this by giving out the impression that his record companies are unaware of the new tracks he tweets out and the mix tapes that he releases.


Kanye West

Kanye is very good at getting the media to pay attention to him and what he does. His activities, such as "advertising" his new clothing, is almost always in the public eye. This gives him massive amounts of exposure.

TheTopTens' Best Songs of 2015

1. Seen You Gain - Wiz Khalifa

2. Hello - Adele

3. Love Me Like You Do - Ellie Goulding

4. Elastic Heart - Sia

5. Gold - Imagine Dragons

6. Locked Away - R. City

7. Sugar - Maroon 5

8. Uma Thurman - Fall Out Boy

9. I Really Like You - Carly Rae Jepsen

10. No Way Out - Bullet for My Valentine

New Year's Resolutions

Personal Improvements

Go to the gym at least 3 times a week the whole year.


Family and Friends

Travel to North Carolina to spend time with my extended family.


School

Finish senior year with mostly A's and B's.