River Region Apartment Association
Thank you, Angie Ingram, Attorney at Law, for your generosity and support of the River Region Apartment Association. Without your sponsorship, the 2017 events and education for our membership would not be possible!
JUNE Newsletter Contents...
- Spotlight Sponsor
- Letter from the President
- New Website
- RRAA Ignite Scholarship
- Hatching Hope of Alabama
- Employment Opportunities
- Membership Mentions
- Dates to Remember- Upcoming Events
- Get Involved
- 2017 Board of Directors
Contact our Preferred Member:
John Palmer: 205-337-8436
Letter from the President, Eddie Gillenwater
Choosing You and Choosing You Again
In the Multi-family industry we spend hundreds of millions of dollars to get prospective residents to visit our websites, read our ads, listen to our radio spots and watch our television ads. Those plus a multitude of other types of advertising are used to get our name out to people looking for a place to live. We work hard and spend a lot of money to get a prospective resident to visit our property, sign a lease and move-in. For some in the industry getting the resident to move-in is the end and not the beginning of our relationship with that resident.
Today I want to challenge you to look beyond the fact you were able to get the resident to choose you and I want you to look at what you are doing to get them to continue to choose you. As you know we call this, “Resident Retention”. Think about what it would be like if instead of working so hard to get new residents you worked to keep the ones you have. In some properties up to 50% of current residents will leave their property only to move to a different property. Why? It could be they feel the other property has more to offer. It could also be they feel unappreciated at your property.
Look at your resident services budget. What are you planning and what are you spending to keep that resident you spent big bucks on to get in the first place? Our advertising budgets far exceed our resident services budget. I am certainly not saying don’t advertise but I am saying spend some money to let your residents know you are glad they made the choice to live with you. Let them know they will never be taken for granted by you and your staff.
Do something special this month for your residents. It will absolutely pay off for you and your property. Of all the properties in the River Region they chose you and they will choose you again.
Have fun and have a fantastic month.
CHECK OUT OUR NEW WEBSITE!!
UP-TO-DATE MEMBER ROSTER
BLOG WITH MONTHLY NEWSLETTER, ARTICLES AND INFO
ONLINE EVENT REGISTRATION
MOBILE AND TABLET COMPATIBLE
Check it out!
RRAA Ignite Scholarship
YOU COULD BE A WINNER!
Ask us how!
Check out our Charity of the Year!
Often times displaced Residents are placed into a vacant apartment home or even in the clubhouse until a plan is devised for the next steps. Hatching Hope will be providing air mattresses, comfy bedding, and much needed supplies for that first night or two following a disaster. We will also have special focus on children by providing hand made blankets from local churches and schools and a book or coloring books to keep them focused on the good things! Each and every dollar will be used to build awesome care kits for these victims. And you can actually sponsor someone for $30! This will provide a victim with a air mattress, comfy bedding, and much needed toiletries. There is no greater feeling than that of helping others. Join us in this effort to make a difference across the state of Alabama! As always, we graciously accept your gift of time, so feel free to email Keli @ email@example.com to see how you can help today! Find us on Facebook: Hatching Hope
RRAA is a corporate sponsor for Hatching Hope of Alabama!
Assistant Manager and Leasing Manager Position Open
The Crossings at Millbrook
Assistant Manager Position
Contact: Mary Alison McGuire
101 Crossings Drive, Millbrook, AL 36054
Maintenance Person Needed
Experienced Maintenance person for an apartment community in and around Millbrook. Must be knowledgeable in all aspects of apartment maintenance. HVAC certification a plus. Mail resumes to P.O. Box 11148, Montgomery, AL 36111 or email to firstname.lastname@example.org
NAA Education Conference and Expo- June 21-24 in Atlanta, GA
RRAA Market Overview
RRAA Beautification Awards- July 20, 2017! Wynlakes Country Club
About the River Region Apartment Association
In 1972, a group of Montgomery apartment industry professionals met and formed The Montgomery Apartment Managers’ Association. Since 1972, this association has grown and transformed into what is now known as The River Region Apartment Association and includes twenty-five counties in south-central Alabama. The River Region Apartment Association is a non-profit trade association dedicated to unifying apartment industry professionals through education, legislative advocacy and member services. RRAA members are rental housing owners, property management firms, apartment communities and companies that supply products or services to rental properties.
RRAA provides educational opportunities each year such as legal seminars, leasing seminars, and annual fair housing training. Much thought and planning has been put into annual events such as the Beautification Awards, Maintenance Mania and the River Region Awards in order to recognize our industry professionals and to allow industry professionals an opportunity to network. The Association communicates to the members through a monthly newsletter, The RRAA Insider, and the RRAA website has a fresh and informative look to provide members with local, state and national apartment industry information.
As always, a membership in the River Region Apartment Association makes you a member of the Alabama Apartment Association and the National Apartment Association.
2017 Board of Directors
Eddie Gillenwater, Arbour Valley
Jeff Davis, Carrington Park
Pat Cook, Residential Waste Service
Samantha Lord, Barrington Place at Somerset
Joe Johnson, Hunt Companies
Beau Daniel, Foshee Management
334-273-0313 ext 106
Angela Tucker, Montgomery Apartment Guide
Christine Kessler, The Paddock Club
Cori Cupido, RentPath
Joe Rainey, The Belmont
Kevin Kiser, HD Supply
Audra Froom, Hunt Companies
Emily Wallace, Peppertree Apartments
Brandy Hitson, The Co-Star Group
Angie Ingram, Angie Ingram, Attorney at Law, LLC