KEY ACCOUNT MANAGEMENT
KEY TO YOUR ORGANIZATION SUCCESS
As per a research, “2% increase in customer retention has the same effect as decreasing costs by 10%”
Today, developing successful business-to-business relationships with more customers in highly competitive markets requires processes and skills that go beyond traditional selling activity.
Introducing “Key account management” – a one day program by “Life Rhythm Consulting” which will not only give you the concepts of Key Account Management, but also practical skills to help you put your best skills forward.
The program stresses the elements that really matter - from developing a customer categorization system that really works and analyzing the needs of key accounts; to understanding the new skills required by key account managers and ensuring that key account plans are implemented. It will emphasize on:
- Why has account management become so critical to commercial success?
- What are the key challenges and how do successful companies respond?
- How do companies build profitable relationships with their customers?
- How does key account management actually work?
- What does a successful key account manager look like and what skills does he/she need?
- How do companies achieve key account management?
Please contact us for more details and a customised “Key Account Management” program for your organization.