Social Media: Job Hunt & Networking

Presented by Hall County Work-Based Learning

Social Media & Jobs

Most people know how to use social media in their personal lives, but it actually has a lot of power to make (or break) your job search. Studies have shown that 92% of companies are using social media for hiring—and that three out of four hiring managers will check out a candidate’s social profiles.

So how can you tap into the power of social media (and avoid the pitfalls) to make searching for jobs easier?

Using Social Media in Your Job Search

Key Point:

Social media has become a fast and cheap "background check" that is often done before inviting a job applicant in for an interview. Employers search social media to verify the facts on resumes, to check out knowledge and attitudes expressed publicly (careful!), and evaluate communications skills.

In your use of social media, employers can see...

  • How well you communicate (your spelling, punctuation, and grammar as well as your ability to clearly communicate ideas).
  • Your work history and education.
  • Your industry knowledge.
  • Your use of alcohol.
  • Your use of illegal substances.
  • Your use of profanity.
  • How you spend your non-work time.
How social media can hurt your job search


1. Read the following article, paying special attention to the information about "What to Avoid on Social Media."

or use this shortened URL

2. Google Yourself. What comes up first? Is it positive and related to your achievements? Or does it show comments that a potential company would frown on? Be sure to look at the images too!

3. Partner up and evaluate another student's social media profile (pick one, ex. Twitter, Facebook, Instagram). Evaluate how they present themselves with images, posts, retweets, language, and content. Would they be a good candidate to be awarded a scholarship? Would you want to hire them as a new employee? Dialogue about what is inappropriate, borderline, and outstanding with your partner's social media presence.

Use social media to your advantage!

Here's a list of tips on how to use social media to help you find a job:

And last but not least...

Here's an example of how one professional launched a social media campaign to promote herself in the search for her next job. Watch her Youtube video below and take a look at how she presents herself on other social media channels:

Twitter >

Instagram >

LinkedIn >

Google+ >

Pinterest >

So, How's That Social Media Job Search Campaign Thingy Working For You?
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