ST. PATRICK'S DAY & MARKETING
BY JOSHUA BAUERMEISTER
HISTORY OF ST. PATRICK'S DAY
- On March 17, 1903, St Patrick's Day became an official public holiday in Ireland
- began as a religious feast day for the patron saint
- 120 million
Part 2
Ireland
- Saint Patrick's feast day
- The biggest celebrations outside the cities are in Downpatrick, where Saint Patrick is said to be buried
- 13 million pints of Guinness beer will be consumed
Canada
- Maple leafs wear green
- Spend lots of money on Guinness beer
PART THREE
A 4 leaf clover brings lots of good luck
businesses put pictures of 4 leaf clovers on products so that makes money
They represent Irish cultures
promotes celebtating