Contingency Plan

Harold Kent

What is contingency plan

Contingency plan is a plan designed to take a possible future event or circumstance into account
Sport/Event marketers should be prepared for all types of possible emergency or crisis situations, such as floods and tornadoes.When such situations occur, marketers should have contingency, or backup plans in place

Part of a contingency plan might involve developing procedures for working with the media and handling publicity. Also, a contingency plan might include a system for safely transporting people away from the facility

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