3.01 7 Functions of Marketing
By: Haleigh Hulin
Marketing-Information Management
Obtaining information needed to make sound business decisions.
Product/service Management
Concepts and procedures necessary to obtain, develop, maintain and improve a product or service mix in response to market operations; where a product is sold.
Promotion
Communicating used to inform or remind people about a business's products; involves persuading customers to purchase a product.
Selling
Determining customer needs and wants through planned, personalized communication intended to influence purchase decisions and ensure satisfaction.
Distribution
The transporting storing and handling of goods on their way from the manufacturer to the consumer; includes the decisions abot where to sell a product.u
Pricing
Determining a value to charge for goods and services; consider cost and what consumers are willing and able to pay.
Financing
Obtaining money needed to finance the operation of a business; bank loans and offering credit to customers
Event Information
Haleigh Hulin
When?
Thursday, Oct 8, 2015, 09:00 PM
Where?