3.01 7 Functions of Marketing

By: Haleigh Hulin

Marketing-Information Management

Obtaining information needed to make sound business decisions.

Product/service Management

Concepts and procedures necessary to obtain, develop, maintain and improve a product or service mix in response to market operations; where a product is sold.


Communicating used to inform or remind people about a business's products; involves persuading customers to purchase a product.


Determining customer needs and wants through planned, personalized communication intended to influence purchase decisions and ensure satisfaction.


The transporting storing and handling of goods on their way from the manufacturer to the consumer; includes the decisions abot where to sell a product.u


Determining a value to charge for goods and services; consider cost and what consumers are willing and able to pay.


Obtaining money needed to finance the operation of a business; bank loans and offering credit to customers

Haleigh Hulin

Thursday, Oct. 8th, 9pm

Lexington, NC, United States

Lexington, NC