ConAm Management LeaseStar Update

April 2016

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EXCITING NEWS

LeaseStar Syndication


  • We have released an update which allows us the ability to grant access by permission level, to allow or disallow users the ability to enable/disable Syndication Channels.



LeaseStar Lead2Lease


  • We have made several updates to Lead2Lease which have substantially improved performance. We remain hard at work to further improve performance and expect continued gains over the course of the next week. We appreciate your patience and thank you for your continued partnership.


Customized Training


  • We successfully completed customized Lead2Lease training with the San Diego region. It was a huge success, with the site teams receiving valuable insight during an extended Q&A sessions. Live, standing training is available in the LeaseStar Training Portal.

SUPPORT CASE OVERVIEW - MARCH 2015

IMPLEMENTATIONS

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Six new properties were activated on LeaseStar Syndication and LeaseStar Lead2Lease since last month. One property is currently pending activation.

LEAD2LEASE - TOP LEASING AD SOURCES - MARCH 2016

  • The below chart depicts ConAm's top 10 leasing ad sources, sorted in descending order of lease volume.
  • Outside of Online Leasing, ConAm's corporate website and resident referrals are the highest converting lead sources. Have you considered tools to increase resident referral traffic? Check out LeaseStar Social for more information on increasing referral traffic in your leasing offices today.
  • Lead Source "Unspecified" is a high converting lead source and a great source of leases. 258 of 292 Unspecified leads were walk-ins. My recommendation is to encourage leasing teams to dig deeper for source information when touring new prospects. This will help you better allocate marketing dollars.
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PRODUCT SPOTLIGHT - LEASESTAR WEBSITES

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Optimize your website with fresh and engaging content that moves your site up in search results. Our team creates content that converts, builds links and tracks performance to ensure your target audience is finding your website-at a fraction of what independent SEO companies and consultants charge.


Allow prospects to experience your property from the comfort of their couch. With 3-D floorplans and stunning, accurate and high-quality photography, your prospects can make a decision and sign online, all without taking a trip to your leasing office.

Every RealPage website is designed to be responsive. So no matter what device − mobile, tablet, desktop or laptop − your prospects will get the best experience possible. With a RealPage website, you’ll see a 12% increase in organic traffic and 23% more leads per month!* We even have full social media integration so you can reach more prospects and build community.

SIGN UP FOR ONE OF OUR FREE WEBINARS BELOW OR VISIT THIS LINK FOR MORE EXCITING WEBINARS.

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