Finish November Strong!!!

Tips for boosting your November and December Sales

Consider trying out a few (or all) of Zandra Gay’s creative ideas for increasing last minute sales this month. Read to the end for your chance to win!


1. Send a tote of jewels, a few Look Books and order forms with a friend/customer to work (or to play) for a few days! It only takes 2 orders to make a show and earn rewards!

2. Take a tote of jewels to work yourself this week. Wear a statement necklace all week, and be purposeful in bringing up S&D! Remember, we have A LOT of sale items to advertise!

3. Call a friend or a customer you love, and offer to plan a fun "HOLIDAY shopping Happy Hour" Trunk Show this week! Coffee/wine with friends! People want cute new things to wear now for the holidays and your Hostess can get her favorites for free!

4. Go through past order forms and look at your notes. Call any customers with wish lists. Offer exceedingly personal customer service and let them know about any items that are now on sale.(Nordstrom would!)

5. Send a targeted email to past customers or Hostesses advertising the Holidays are here, the sale items, and consider offering free shipping until the 30th at noon!

6. Contact any Hostesses with open Trunk Shows and offer free shipping to any additional customers that they can get toward their show! Hostesses always have friends that could not come or live far away - did they all place an order?

7. Call any future Hostesses and offer free shipping for outside orders they can collect NOW, prior to their show! Consider even incentivizing the hostess by gifting her a pair of Tudor Stud earrings, or something that you have that is discontinued. Let that older jewelry work for you!

8. Think... Where are women? Spas, Networking events, realtor happy hours, meet ups, salons, teachers lounges, medical offices, dentist offices, boutiques! Where can you set up your jewels, take your tote of jewels, or bring in during your lunch hour? Every pair of earrings sold adds up, and gives you an opportunity to book more for December.

9. Do a fun Facebook campaign! "Christy's pick of the hour" and post your favorite's! Offer free shipping if the order is placed by the 30th at noon.

10. Who do you know that buys employee gifts for their staff, and would be THRILLED you approached them about our sale items! They could get that stressful "to do" off their list. Trust me, they will LOVE you!

11. Have a customer who wants to place an order? Why not turn that order into an opportunity for her to collect a few orders from friends (remember, she only needs 2), and turn that into an online show! Create a simple invite for her that she can email to her friends, and best case, she gets the jewelry for free or half off!

12. Ask a customer/friend to have an "online" Trunk Show. Send them an invite, create a Facebook event, give her some look books and order forms and have her collect orders! She now only needs 2 orders to get $20 in free product and one item half off.

13. Loan ALL of your friends a statement necklace to wear this week and get attention! Send business your way :)

14. Have you reached out to all the men in your life - husbands friends and his work associates, cousins, previous hostesses and their male friends etc. - men need to shop at this time of year - let S&D be "shopping made easy". Reach out to all the men this week!!

Win a little something from me!

Take the challenge and try out one of these tips (or more) between TODAY and FRIDAY, NOVEMBER 30th, post your efforts on our team FB page, and you could get a little treat from me in the mail!!

Link to LaCocoDots Team page: http://www.facebook.com/groups/lacocodots/