Commercials

By: Cameron Mitchell

Emotional

Sarah McLachlan SPCA Commercial

Target Market

Demographics- males and females 20-65


Psycographics- People who love animals


geographics- somewhere on the east coast

Repetition

Subway $5 FootLong Commercial

Target Market

Demographics- men ages 15-25


psycographics- People who love fast food and healthy food


geographics- anywhere in the suburbs areas

Bandwagon

Nike: Snow Day

Target market

Demographics- males 20-45


psycographics- People who love football or any other sports


geographics- people who live up north or in cold areas