Skin Care Health
Carly Knutson, Jasmine Driscoll, Kate Anderson
Neutrogena Oil-Free Moisture Lotion
This is a non-durable good because it is a short term product that is used up over time.
This moisturizer lotion is a want not a need.
Vitamin E Body Butter
This product is a non durable good and a want, not a need.
Foaming Cleanser
This foaming cleanser is a non-durable product which is also a want.
Chanel SPF 50 Sunscreen
This sunscreen is a want and need. Without it you could possibly get sun burnt which could lead to skin cancer. Sunscreen is a non-durable resource.
Acne Clarifying Collection
This product is durable because it has a life time guarantee warranty. The collection is a want.
Who Regulates This Industry?
The FDA regulates cosmetics and skin care goods.
Advertising Stategies
One of the largest skin care advertising strategy is using celebrity endorsement.
Target Market
The target market for skin care product is all ages, but most products are bought by women.
Consumer Concerns
Some products are poorly made, resulting in worse skin than before the use of the product.