Web Analytics & Conversion Rate Optimization

What I Do?

HappyUser helps organizations make better decisions using data

  • Working with the biggest companies in the Israeli market and also with big companies abroad.

  • Responsible for measurement and analysis of user behavior in customer websites, apps and other digital Properties using analytics tool such as Google Analytics, Webtrends, Clicktale etc.

  • Responsible for website conversion rate optimization using A/B Testing, usability tools, heatmaps etc.

  • Responsible for gathering qualitative and quantitative data to analyze interpret and draw conclusions in order to maximize digital performance and grow business.

  • Responsible for research the customer industry markets by using competitive tools and studies online and offline.

  • Presenting strategy insights in front of client executives such as CMO's, CEO's etc.