Advertising techniques
Learn about the different ad techniques
Bait and Switch
Bait and Switch is a tactic in which a customer is attracted by low prices but then is encouraged to buy a higher priced item
Band Wagon
Band Wagon is showing that everyone is doing something so you should too.
Bias
Bias is a product or ad for only one gender, like a deoderant commercial for men like, old spice.
Card Stacking
Card Stacking is when selectivley presenting only part of the information in order to lean the argument one way or another