By: Kyle Graham
Contest & Sweepstakes
Contest & Sweepstakes: a race or other contest for which the prize consists of the stakes contributed by the various competitors
Bassmaster is currently hosting a sweepstakes using great marketing skills. See more here!
Sampling: is the act of taking a portion, you get part of an item not the whole thing.
When companies have trucks outside of events handing out samples.
Popular Forms Of Sales Promotion
Special Events: Special Events that are sponsored by certain company and a rare, because they dont happen very often or in many places.
The midnight tipoffs in college basketball do not happen very often and are sponsored by multiple companies.
Couponing: vouchers offering discounts on particular goods or services.
When a sports company sends out coupons offering buy one get one free on tickets or a certain percent off the total ticket price.