UNILEVER
LOOK GOOD FEEL GOOD AND GET MORE OUT OF LIFE
OVERVIEW
International business has been portrayed around the world in interesting ways. Some ways have been negative, while some have been positive. Here we focus on the ethical and unethical actions of such businesses. We believe there are some businesses that are good, and some that are bad. Below we will identify and highlight a business that is very ethically responsible. Basically this is an attempt to show companies ways they can conduct greater corporate social responsibility.
LIFE PARTNERS
With more than 400 brands, which are focused on health and well being, not many companies touch so many people’s lives in so many different ways. Unilever's portfolio range from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products.
Business Facts & Figures
- Products sold in more then 190 countries, generating sales of €51 billion in 2012
- Emerging markets now account 55% of our business
- Have 14 brands with sales more then €1 billion a year.
- 173,000+ people work for Unilever
- #1 fast-moving consumer goods employer of choice among graduates in 20 countries
- proud winners of 2013 Catalyst award which honors exceptional business initiatives for women in the workplace
- close to 80,000 entrepreneurs, including 48,000 women, in 135,000+ villages across India have now joined rural selling operations, Shakti of Unilever
- reached $127 million with Lifebuoy hand washing programs since 2010, and 49 million people through our brush day and night oral care campaign during the years of 2010-2012
- 100% of palm oil purchases in 2012 from sustainable sources
- 39% of all tea sourced comes from farms certified by Rainforest Alliance
- greenhouse gas footprint of use of products has been reduced 6% since 2010
- over 50% of 252 manufacturing sites across world send no non-hazardous waste to landfill
A Better Future For The Planet
- Unilever is aiming to grow business while reducing their environmental footprint and they're working across the supply chain for every brand individually to do so
- Their Laundry brands, which include Surf, Omo, Persil and Comfort; have got together and launched the cleaner planet plan. This plan basically encourages consumers to change their laundry habits and things like reduce water and energy consumption.
- Lipton owned by Unilever backs sustainable forest management projects located in Africa to help their government and population
Healthier Future
- Flora/Becel margarine brands have scientifically proved that they help reduce cholesterol levels
- Vaseline skin car foundation has been launched by Vaseline to provide research into skin conditions and support for people affected by them
- Lifebuoy soap has had a very lengthy presence around the world developing markets, it's campaign to promote hand washing with soap has more than 70 million people in rural India alone.
Better Future For Children
- Oral care brands of Unilever Signal and Close-Up, both encourage all children to brush their teeth every day and night for good dental health
- Omo and Persil have been helping parents believe the unconventional philosophy that dirt is good. Children learn from playing, and mud spatters and grass stains can easily be removed with effective laundry products.
- Unilever's partners the World Food Programs and they launches the Together for Children Vitality which has been created to take expertise in nutrition to children in some of the worlds poorest countries.
Project Sunlight - Unilever Inititve
- Project sunlight is basically a movement that has already started
- Made up of growing community of people who believe it is possible to build a world where everyone lives well
- who recognize we can achieve this if we all come together and work to do small action everyday to make that real difference
- Unilever believes there is never been a better time to create a better future for children; a world where everyone has enough food and no one has to to bed hungry
- Where every child's live till their fifth birthday is defined as to a happy childhood by the kids.
- Where homes have enough drinkable water and water to wash, cook, and clean.
- Where everyone can enjoy life today and protect the planet for future generation
- Project sunlight is basically a movement that has already started