Digital Economy

The economy of the Interent

Digital Advertising

Say you're surfing the web one day and you search up when the page of searches pops up to the right, you see an ad for brand new, well made boots for only 39.99! This is how the internet advertises.

False Advertising

    False advertising is the use of false or misleading statements in advertising, and misrepresentation of the product at hand, which may negatively affect many stakeholders, especially consumers. This is also known as deceptive advertising.


Companies pay advertising companies money to block other ads. The ads you see are tailored to what you search.