Carolina Reaper
Smokin' Ed's
Where and what is it?
Grown in South Carolina
The world's hottest pepper according to Guinness World Records.
Can be used for sauces, jams, jellies, seasonings, etc
It is a direct channel from Smokin' Ed's PuckerButt company.
Marketing Channel
You must order it online!
The supply chain team works hard so it will be shipped in 5-7 days by indirect distribution.
Dual distribution by flying or delivered by US Mail Service.
US Post Office acts as a intermediary between producer and consumer.