Construction Marketing

Construction Marketing

Construction Marketing

Regardless of the economic conditions, construction marketing is always a hot topic. Some people think that offering fair prices and doing superb work is enough to generate plenty of new business. Unfortunately things are not that simple.

MCA’s marketing and technical activities create awareness of metal and its benefits as a construction material. MCA also works to eliminate barriers to metal’s use in construction by supporting product performance testing, initiating research, and monitoring and responding to codes and regulations affecting metal. These activities help educate building owners, designers, installers, educators and those who determine relevant codes and standards.

A satisfied customer should be the ultimate goal of your marketing plan. A happy customer is arguably the most valuable asset a construction company could have. A close second is the list of potential customers (or hot prospects).

Eventually, when eels are large enough to avoid most predation and to be transported with few mortalities, they will be transferred and grown out in ponds. Ponds will be large with somewhat low stocking densities as we are concerned with the quality of the product and the conditions it is raised in more so than the quantity of the product (discussed further in marketing). Pond culture of American eels offers many benefits over alternate intensive indoor operations. For one, operational costs are significantly reduced. Electricity is needed minimally, mostly only for aeration purposes, the drain pump, and in this case, for housing juveniles and holding feed prior to pond culture. Growing out in ponds also contributes positively to the nutrition of the eels and somewhat reduces feed costs. The microfauna and microflora naturally present in outdoor ponds fuel a dynamic food web that allows eels to practice natural foraging behavior and receive nutrients and trace minerals that may be absent in a prepared diet. Creating a pond system as opposed to an indoor facility also reduces initial construction costs.For more information please click here Construction Marketing